YouTube is stretching the limits of its users’ patience, testing up to 10 ads before a video.

A popped up earlie🧔r this week, 𝄹with users discussing the fact that YouTube is routinely displaying five or six ads at a time before a video plays. To make matters worse, the ads are unskippable, and the videos still have longer, albeit skippable, ads midway through.

According to , some users see as many as 10 ads before the start of a vid꧒eo.

According to a 🐈tweet by TeamYouTube, the company is experimenting with more ads but said each ad is no longer than six seconds.